Outreach Executive

Job description

Due to continued growth of the agency, Further is now seeking an Outreach Executive to join its award-winning team. 


With a passion for the written word and a strong motivation to get results, your role will involve building relationships with important blogs, content websites and online media outlets relevant to our client’s businesses. By understanding the needs of website owners and journalists, you’ll be able to commission content from our broad team of copy-writing partners which is engaging, compelling and on-topic, and then pitching this content to bloggers, journalists and website owners in order to earn coverage and links for our clients.


The role would be suitable for a motivated graduate with a passion for digital marketing, excellent written and communication skills and a meticulous, analytical approach. 


Experience in a similar role would be ideal, although full training will be provided. 

Requirements

Responsibilities

  • Commissioning and briefing writers (both in-house and freelance) to create engaging, compelling written content for clients, which you'll then secure placement for on relevant target websites in order to earn coverage and links. 
  • Acting as Editor, ensuring written content that is produced is on-brand and of a high quality, both grammatically and contextually. 
  • Devising and implementing outreach and social dissemination strategies for clients that will secure relevant coverage and engagement. 
  • Developing long term relationships with bloggers, journalists, writers and influencers via email, phone and social media. 
  • Using various tools and analysis to track coverage achieved and relevant metrics, and to report on these to in-house and client stakeholders.

Applying for the role? Here's our challenge to you!

A key requirement for this role is the ability to pitch in a compelling way. As part of your application, please choose a piece of online content that you like, relevant to digital marketing and persuade us to mention it and link to it from our blog!